Filed under: How-To, Marketing Mediums 1 Comment
If you are doing anything online, then it is a must to be on a Twitter. It is basically free traffic, so why would you not want to use the fastest growing social network?
While the overall premise of Twitter is relatively simple, a bunch of 140 character comments, the actual use of Twitter is much more complex than people even understand. Everyday new users are getting on Twitter and the next week these same people have basically given up on the platform.
The following are some effective ways to build a responsive Twitter following…
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Whether you are looking for traffic from search engines, others sites, or even within your own, the title of your article or page usually has a large part of determining if people want to visit your site or not.
Big picture there is really nothing wrong with a nice descriptive title as long as it can covey what the article is about, but a short bland title really won’t improve your chances of somebody actually wasting their time and visiting your article.
Before we can really start to dive into what makes a good title, there are two key points to remember when creating catchy title… Are you creating a title for search engines or social networks?
There is no real easy and concise way to breakdown why you would want to differentiate the two, but it should become clear after reading this article.
The Ultimate Title Template
Everybody has their own brand of creativity, but you can never go wrong with your post title by following this formula (great for lists).
[Number] [Ways, Steps, or Synonyms] To [Power Word] [Subject]
Examples:
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Filed under: Tools 1 Comment
If you are trying to promote something and you aren’t already on twitter, then you are really doing yourself a disservice, but this article is more about branding your twitter profile page.
When it comes to the customization of twitter, all you can really do is change the text/link colors and the background picture. If you have no design skill or access to program, then creating a good background that displays your brand can be pretty hard.
The following is a list of viable options for twitter backgrounds. Some are free and some are paid, while some are completely customizable and others just allow you to avoid the boring default twitter background.
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Filed under: Design Comment
Whether you are just trying to sell a product or build an email list, the layout of your landing page will drastically alter your overall conversation rate. In this article, we will look at a couple easy, but impact-ful steps that will bump of the number of people that convert.
First off, lets clarify what a landing page is. Some people call it a sales letter, sales page, or squeeze page, but they are pretty much all the same and the goal is to get the visitor to perform an action.
You can always just download our 8 free optimized landing pages, but if you want to venture out on your own, then make sure to use these tactics to create an effective landing page…
1. Effective use of white-space
Because we are trying to funnel the user to complete one action, we need to maintain their attention on the task at hand. Although it is easier said than done, make sure you landing page is concise and to the point. Don’t boggle it down with excess images and fluff text.
2. Create a store window display
How many times have you been walking around the mall and you or one of your friends suddenly see something on a store window (be it a sign or display) that makes you want to go inside?
Well this is exactly what you need at the top of your landing page. Something attractive that catches the visitors attention and makes them want to learn a little bit more about what you want to offer. This can be an image, sign, or anything else that gets your message across.
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Filed under: How-To Comment
When it comes to marketing and finding the best optimized creatives for your product, testing is the key, but depending on how much you know or are into web design and the whole process, testing just might not be your cup of tea.
Lets face it… who really wants to create multiple layouts, images, and text to promote the same thing and then track every stat?
While you might not have the budget to hire a sole marketing team, there are companies out there who do. Many of them spend thousands to millions of dollars a year figuring out what stuff converts and what works best. What if you could find a way to piggy back off these results?
Well if you are signed up for an affiliate network, then you are already halfway there…
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If you are going to be doing something with the internet, then it is a good idea that you have some working knowledge of web design. You never really know when you will have to make the quick change or edit, and wouldn’t it save you some time and money if you could tweak things yourself?
The following is a list of 8 great sites will make you a web design guru…
1. The Do’s and Don’ts of Modern Web Design
2. Nettuts
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Filed under: How-To 1 Comment
When it comes to working with Wordpress and designing in general the ability to quickly preview your changes and edits helps move the process along much faster. While you can easily see regular HTML and CSS files on your computer no problem, when you start to use databases and PHP, you need a server that can interpret these documents…
Unfortunately that means you need to set this up on your computer, but that is where we come in.
Note: Some Mac users seem to have trouble uploading images with the latest WP builds.
A few reasons to consider installing Wordpress locally:
- Can see changes made without the need to upload.
- Can upload complete theme once, design looks right.
- Can play, test, and build your designing skills without risking your actual site.
The following tutorial will teach you step-by-step how to install Wordpress locally…
1. Download Software (Free)
Yes there is other software, but, for ease and cross-platform capability, download the version of XAMPP suitable for your operating system.
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Filed under: Themes Comment
The top marketers are using Wordpress these days because its easy and the utility that can be performed with their template tag structure. It seems like everybody is looking to move towards a magazine-style Wordpress theme.
Besides just looking professional and complex, these type of themes allow you to promote more of your content than a traditional blog-style Wordpress theme.
You may also want to take a look at 16 Best Free Recommended Wordpress Themes For Wordpress 2.8. The following is a list of free magazine-style Wordpress themes.
1. Arthemia
Arthemia – Demo
2. Premium News
Premium News – Demo
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Filed under: Themes Comment
Just because it is free does not mean we should stop perfecting, tweaking, and adding content to it. We have been testing and working on our latest squeeze page template, Attractive Squeezing.
We have already updated the package for new users, and handed out links to already subscribed users. So take a look at it now, and see if you can utilize in your marketing campaign.
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Filed under: Themes Comment
Obviously, the ideal Wordpress theme would allow you to do almost all customizing of not just your site’s content, but also the layout directly from your admin panel. While most templates are now being published with some sort of management through the panel such as color scheme or where to put your sidebars, you still really don’t have the option to completely customize where you want each individual piece to go.
Until Thesis came around…
You might not have realized it, but Thesis seems to be used on almost every other site nowadays, but you can’t tell because they have all customized it their own way… and done it straight through the admin panel. Lets take a look at some notable examples…
Tipd
Bankling
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